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Most software teams think theyāve ālocalizedā their product the moment text appears in another language. They havenāt. What theyāve done is scratch...
- AfroLingoTeam
Only 8.1% of South Africans speak English at home. And yet, it remains the dominant language in business, government, and tech. Itās...
- AfroLingoTeam
Traffic doesn't guarantee traction. And ad spend doesn't equal growth. The eCommerce space is more crowded, more chaotic, and more competitive than...
- AfroLingoTeam
When a tech leader says theyāre going to ālocalize globally,ā or a marketing head talks about āinternationalizing content,ā executives often nodāand then...
- AfroLingoTeam
In the past, buyers' decisions could have been affected by perhaps the salespersonās skills, or a storeās on-ground commercial strategies, but in...
- AfroLingoTeam
When an investor, journalist, or potential partner visits your website, they arenāt just browsing; theyāre assessing credibility. Within seconds, they decide whether...
- AfroLingoTeam
AfroLingo Podcast is Live!
Real Talk on Localization, Africa & Global Brands
Tune in to stories, strategies, and success breakdowns from companies navigating the African language landscape. New episode every week.
AfroLingo Podcast is Live!
Real Talk on Localization, Africa & Global Brands
Tune in to stories, strategies, and success breakdowns from companies navigating the African language landscape. New episode every week.
Nowadays, the most common myth is that AI will replace most of the operational roles; however, in localization project management, the opposite...
- Sami Ramadan
We live in an era where audio and video dominate the digital world. Content no longer waits to be read. It speaks....
- AfroLingoTeam
The Apple App Store spans 175 countries, yet a single-language iOS app creates a growth bottleneck, silencing its potential in the worldās...
- AfroLingoTeam
It is one thing to make a successful app in your home market, but it is a whole other thing to make...
- AfroLingoTeam
The global business scene keeps on evolving, and with it, the rules for success! For any business to be able to compete...
- AfroLingoTeam
Part of any successful global expansion is the business's digital presence, but with everyone glued to their phones lately, presenting your brand...
- AfroLingoTeam
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The global business scene keeps on evolving, and with it, the rules for success! For any business to be able to compete...
- AfroLingoTeam
Have you ever noticed how IKEA feels local, no matter where you go? From Tokyo to Cairo, its stores and websites adapt...
- AfroLingoTeam
Global eCommerce has been a game-changer for businesses, connecting the whole world and making it one big market! For any business looking...
- AfroLingoTeam
While geographical barriers no longer exist in the digital marketplace, language barriers are still there, and they could be a deal breaker...
- AfroLingoTeam
Black Friday is kind of like the World Cup of eCommerce for businesses, and the winning business is the one with the...
- AfroLingoTeam
The holidays are coming, and with them come a great deal of online shopping and business opportunities! However, while Africa may be...
- AfroLingoTeam
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We live in an era where audio and video dominate the digital world. Content no longer waits to be read. It speaks....
- AfroLingoTeam
The holidays are coming, and with them come a great deal of online shopping and business opportunities! However, while Africa may be...
- AfroLingoTeam
Traffic doesn't guarantee traction. And ad spend doesn't equal growth. The eCommerce space is more crowded, more chaotic, and more competitive than...
- AfroLingoTeam
In medicine, a single word can mean the difference between clarity and catastrophe. When that word is locked inside softwareāwhether itās a...
- AfroLingoTeam
South Africa is a country that has seen a significant rise in the use of self-paced e-learning over recent years. This form...
- AfroLingoTeam
Every year hundreds of thousands of students enroll in South African universities but out of 60% of black African students who complete...
- AfroLingoTeam
